Goal: Tourism/Marketing Manager will be responsible for
executing the Marketing Plan of Rayna Group Pvt. Ltd. This Manager will
facilitate an active relationship with hotels/restaurants & attractions and
businesses in the Country. Work involves marketing to stimulate economic
development and promote tourism. The Marketing Manager will report directly to
the CEO/ Business Head.
Tasks to be performed include, but are not limited to:
• Work with the CEO/ Business Head to develop strategies,
programs, and policies to promote tourism.
• Develop and implement a tourism marketing plan working
closely with hotels/motels, restaurants, wineries & other attractions
• Maintain tourism budget
• Oversee creative message development
• Organize various media information and make affordable and
effective media buys to promote tourism
• Oversee design/printing of marketing publications
• Plan new research-based advertising strategies for current
and subsequent years that will increase leisure travel market share.
• Develop relationships with national, international and
regional tourism based publications and writers, tours operators and travel
agents.
• Prepare and release press kit to media; build campaigns
and stories for unique selling points
• Design, develop and conduct tours for media, event
planning, tour operators and travel agents.
• Implement cooperative advertising programs integrating the
tourism related segments that exist in (merchants, food/lodging, wineries, the
Arts, recreation, state parks and the fairground)
• Promote attractions & community events to visitors
• Contribute to and monitor the flow of new web content.
• Provide education program for hotel/motel personnel on
attractions/events
• Represent the Company in joint planning sessions to establish
regional tourism activities; serve local committees that enhance tourism and
foster economic development.
• Attend meeting, seminars, conventions, and workshops to
further knowledge, stay informed of the changes in the tourism industry, and
exchange information.
• Coordinate special events.
• Prepare and deliver presentations to both local and
regional civic and governmental organizations on Tourism.
• Design, develop and implement in-service training programs
for staff volunteers.
• Prepare monthly reports on ad negotiations and placements,
basic inquiry data and creative initiatives as well as activities of the
Tourism Marketing Manager. Keep updated advertising history files and archives
ad materials. Collect necessary and pertinent travel research and reports
findings.
Knowledge, Skills, and Abilities Required:
A. Knowledge of tourism industry
B. Must be a self-starter with ability to work with
volunteers
C. Must be computer literate
D. Experience in marketing presentations
E. Able to design and compose publications
F. Accountability
Criteria (examples)
1. Implementation of marketing plan
2. Presence at community events
3. Attendance at Chamber events
4. Hotel/Attractions partnership is
maintained
6. Publicity generated for UAE as tourism destination
How To Apply
Interested Candidate can share there resume on [email protected] or Can contact on 02066838841
