Job Description

Senior DesignerBrand Identity + Digital & Social Media

Marco Nepal is a fast-growing digital marketing agency working across F&B, hospitality, retail, finance, and lifestyle — in Nepal and abroad.. We are hiring a Senior Designer who can operate across two distinct but connected disciplines: crafting enduring brand identities for clients, and producing high-performing digital content for Meta, TikTok, YouTube, and beyond.

This is a creative leadership role. You will shape how clients look and communicate - and you'll mentor the junior team to meet the same standard.

Responsibilities

Brand identity

Lead brand strategy sessions and translate client vision into cohesive visual identities

Design logos, color systems, typography, and brand guidelines from scratch

Produce brand books and visual identity documentation for client handover

Art-direct brand photoshoots and campaign visuals

Develop stationery, signage, packaging, and environmental branding where required

Ensure brand consistency across every client touchpoint

Digital & social media

Lead visual output for paid Meta, TikTok, YouTube, and Google Display campaigns

Design static posts, carousels, Reel covers, story formats, and motion-ready assets

Build campaign visual systems with cohesion across formats and placements

Develop client-facing pitch decks and proposals

Stay ahead of platform trends, formats, and ad creative best practices

Collaborate with strategy and copy teams on creative-messaging alignment

Team & process

Mentor junior and mid-level designers — review work, give clear feedback, raise the bar

Establish and enforce internal quality standards across all creative output

Manage workload across multiple concurrent client accounts without compromising timelines

Contribute original ideas at the concept stage in briefs and brainstorms

What we're looking for

Must have

4+ years of professional design experience, with at least 2 in an agency or brand-focused role

Expert-level Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro / After Effects) and Figma

Strong portfolio covering both brand identity work and social media campaigns

Deep command of typography, color theory, composition, and visual hierarchy

Understanding of how creative performs on paid platforms — safe zones, text limits, CTA placement

Ability to deliver quality work fast, under real deadlines, across multiple clients

Good to have

Motion design or short-form video editing capability

Experience with the Nepali market — local aesthetics, cultural nuance, language

Brand work for F&B, hospitality, Finance or lifestyle verticals

Familiarity with diaspora and abroad audiences (Australia, USA, Gulf markets)

Photography or art direction for commercial shoots

Understanding of ad performance metrics and how creative affects CPM, CTR, and CPL