We are looking for an experienced Head of Marketing to lead AWT’s marketing and branding initiatives, strengthen corporate and product positioning, and drive business growth. The role will oversee digital marketing, market research, campaigns, product launches, events, marketing partnerships, and team performance while ensuring effective brand communication and measurable marketing ROI.

Key Responsibilities

Develop and implement comprehensive marketing and branding strategies aligned with business objectives.

Lead corporate brand management, product positioning and marketing communication.

Plan and execute digital marketing campaigns across social media, website, SEO, email and online advertising channels.

Develop and oversee marketing content, corporate presentations, promotional materials and communication assets.

Conduct market research, competitor analysis and customer insights to identify growth opportunities.

Work closely with Sales and Business Development teams to support lead generation and revenue growth.

Plan and coordinate product launches, campaigns, events, exhibitions and industry engagement activities.

Manage relationships with marketing agencies, media partners, vendors, channel partners and other external stakeholders.

Monitor marketing performance, budgets and ROI and prepare periodic reports for management.

Lead, mentor and manage the marketing team to achieve departmental objectives.