Social Media Handler

Job Description

We are seeking a creative and results-driven Social Media Handler to manage our online presence, create engaging content, and generate quality leads for our education consultancy services.

Key Responsibilities

• Manage and handle all social media platforms (Facebook, Instagram, TikTok, etc.)
• Create and publish daily content (graphics, videos, reels)
• Plan and execute content calendars
• Run and monitor paid ad campaigns
• Respond to messages, comments, and inquiries promptly
• Generate student leads through social media channels
• Coordinate with marketing and counselling teams
• Track performance and prepare weekly/monthly reports
• Stay updated with the latest social media trends

Key Performance Indicators (KPIs)

• Number of leads generated
• Engagement rate (likes, comments, shares)
• Follower growth
• Response time to inquiries
• Cost per lead (ads performance)

 

Job Specification

• Bachelor’s degree (Marketing/IT/Business preferred)
• Freshers with relevant skills are encouraged to apply
• 1–2 years of experience is an advantage

Experience

• Social media handling
• Content creation (Reels, Posts, Ads)
• Experience in education consultancy (preferred)

Required Skills

• Strong knowledge of Facebook, Instagram & TikTok marketing
• Content creation & copywriting skills
• Basic understanding of paid ads (Facebook Ads Manager)
• Good communication skills
• Creative mindset with trend awareness

Technical Skills

• Canva / basic Photoshop
• Video editing tools (CapCut, VN, etc.)
• Basic analytics understanding

Personal Qualities

• Creative and proactive
• Responsible and deadline-oriented
• Positive attitude & team player

Benefits

• Incentives based on leads & conversions
• Training & skill development opportunities
• Career growth
• Friendly working environment