Job Description

Blue Lake IT Solutions Pvt. Ltd. is seeking a creative and detail-oriented Graphic Designer who can transform written content into visually engaging designs. The ideal candidate should be able to interpret ideas, scripts, and marketing content and convert them into compelling visuals for various digital platforms.

Key Responsibilities:

• Create Illustrations on content such as blog posts, social media captions, video scripts, and marketing campaigns
• Translate concepts and ideas into clear, engaging designs
• Design creative assets for social media platforms (Instagram, LinkedIn, etc.), websites, blogs, and promotional campaigns
• Collaborate with content writers, marketers, and video editors to ensure cohesive output
• Maintain consistent brand identity across all visual materials
• Adapt designs for different formats and platforms
• Optimize visuals for engagement, including clicks, shares, and readability

Job Specification

• Strong proficiency in Adobe Photoshop, Adobe Illustrator, and Adobe After Effects
• Ability to understand content and extract key visual ideas
• Strong understanding of layout, typography, and color theory
• Experience designing for digital platforms
• Basic knowledge of marketing concepts and audience behavior
• Strong attention to detail and creativity
• Ability to manage multiple tasks and meet deadlines

Preferred Skills:

• Experience creating YouTube thumbnails, social media ads, and infographics
• Making Illustrations
• Knowledge of branding and visual storytelling
• Basic motion graphics skills (After Effects)
• Familiarity with AI-based image/design tools

Key Expectations:

• Ability to quickly convert raw content into visually engaging designs
• Creative thinking with minimal supervision
• Consistent delivery of high-quality work within deadlines

Additional Preference:

• Candidates with at least 2 years of relevant experience will be given high priority