We are looking for a hands on SEO Specialist who can execute, research, analyze, and continuously improve organic search performance across WordPress and SaaS products.The role is focused on practical SEO execution rather than people management or overall strategy ownership. The ideal candidate should be comfortable working across keyword research, content optimization, SEO audits, ranking analysis, performance tracking, and emerging AI powered search platforms.You will work closely with content, product, design, and development teams to improve organic visibility, strengthen content quality, identify ranking opportunities, and support discoverability across both traditional search engines and AI driven search experiences.Key ResponsibilitiesOn Page SEO and Content Optimization• Conduct keyword research for blogs, landing pages, and product pages.• Analyze search intent and identify relevant keyword opportunities.• Optimize titles, headings, metadata, page structure, internal linking, and on page elements.• Review existing content and recommend SEO improvements.• Improve content clarity, structure, relevance, and keyword coverage.• Work with writers to ensure content is optimized before publication.• Review content for search intent, readability, structure, and target keywords.• Identify opportunities to improve underperforming pages.SEO Research and Audits• Conduct regular SEO audits across websites and digital properties.• Identify SEO issues and coordinate with relevant teams for fixes.• Monitor indexing, crawlability, page performance, and other search related issues.• Investigate ranking changes and traffic fluctuations.• Research competitors and identify content and keyword gaps.• Track emerging SEO trends and algorithm updates.AI Search and Discoverability• Research how content appears across traditional search and AI powered platforms.• Monitor visibility across ChatGPT Search, Perplexity, Gemini, Bing Copilot, and similar platforms.• Improve content structure, clarity, entity coverage, and contextual relevance for AI discoverability.• Identify changes in user search behavior driven by AI powered search experiences.• Explore practical ways to improve visibility across new search environments.AI Assisted SEO Workflow• Use ChatGPT and similar AI tools for research, keyword exploration, content analysis, and optimization support.• Develop effective prompts to improve SEO research and execution.• Validate AI generated recommendations rather than relying on them without review.• Use AI tools to support workflow efficiency while maintaining quality and accuracy.Performance Tracking and Reporting• Use Google Search Console to monitor search performance.• Use Google Analytics 4 to analyze organic traffic and user behavior.• Track keyword rankings and page level performance.• Monitor traffic, impressions, clicks, CTR, and ranking movements.• Investigate major performance changes and provide recommendations.• Prepare clear performance updates and SEO reports.Team Collaboration• Collaborate with content writers on keyword briefs and content optimization.• Coordinate with developers regarding SEO related technical fixes.• Work with product teams on SaaS and product page optimization.• Communicate recommendations clearly to relevant stakeholders.• Manage assigned SEO tasks and deadlines independently.What We Offer• Opportunity to work across WordPress and SaaS products• Exposure to modern SEO and AI powered search trends• Hands on experience with content and performance optimization• Opportunity to experiment with AI assisted SEO workflows• Collaboration with content, product, and development teams• Professional learning and growth opportunities