We are seeking a strategic and creative Senior Brand Strategist to build strong brand authority, develop founder-led content strategies, and turn audience attention into measurable business opportunities. The ideal candidate should understand personal branding, content strategy, audience psychology, and how social media can drive trust, leads, and revenue.

Location

Koteshwor, Kathmandu

Working Hours

8AM - 5PM (Monday-Friday)

Responsibilities of the Candidate

Develop and execute brand and founder-led content strategies across LinkedIn, Facebook, Instagram, YouTube, and other digital platforms.

Work closely with leadership to transform ideas, opinions, case studies, and industry insights into compelling content.

Develop content pillars focused on industry expertise, client results, business insights, lead generation, and thought leadership.

Create strong hooks, scripts, captions, headlines, and calls-to-action.

Build strategies around audience engagement, retention, trust, and conversion.

Plan and coordinate short-form video content, including Reels and YouTube Shorts.

Repurpose long-form content into platform-specific social media content.

Maintain consistent brand positioning, messaging, and tone across platforms.

Build online communities, engage with audiences, and identify potential leads through social interactions.

Monitor content performance using metrics such as watch time, retention, engagement, inquiries, and booked calls.

Collaborate with video editors, designers, and marketing teams to execute content strategies.

Research industry trends, competitors, audience behavior, and emerging content opportunities.

Requirements

Minimum 3+ years of experience in brand strategy, social media marketing, content marketing, personal branding, or a related field.

Strong English copywriting and storytelling skills.

Proven understanding of brand positioning and personal branding.

Strong knowledge of content strategy, audience psychology, and conversion-focused marketing.

Experience developing content for LinkedIn, Facebook, Instagram, and video platforms.

Strong understanding of short-form video and social media content distribution.

Ability to analyze content performance and make data-driven improvements.

Proactive, creative, and capable of independently developing and executing ideas.

To Apply

Please send your updated CV and portfolio/work samples to [email protected]. Qualified candidates will be contacted for the next stage of the recruitment process.

Job Specification

Job Type

Full Time

Work Mode

Onsite

Level

Senior

Openings

1

Apply Before

2026-09-11

Skills

Personal Branding

Social Media Marketing

Content Strategy

Copywriting

Storytelling

Brand Strategy

Brand Positioning

View the original posting and apply on SathiJob.