Senior Executive – Events & Brand Activations

Job Description

Key Responsibilities

1. Event Planning

• Assist in planning brand launches, corporate events, Activations and promotional campaigns.
• Prepare event timelines, execution plans, and coordination checklists.

Execution Management

• Coordinate with internal teams including production, creative, and client servicing.
• Manage on-ground event execution ensuring all deliverables are implemented smoothly.

Vendor Coordination

• Liaise with vendors for stage setup, branding materials, event production, logistics, and technical support.
• Ensure timely delivery of all production elements.

Activation Management

• Manage mall activations, college activations, roadshows, and experiential marketing activities.
• Supervise promoters, brand ambassadors, and event staff.

Budget & Logistics

• Support the Production Head in managing event budgets, vendor quotations, and cost control.
• Coordinate venue logistics, permissions, and equipment arrangements.

Post Event Reporting

• Compile event reports including execution highlights, audience engagement, and feedback.

Requirements

• 2–4 years experience in event management or advertising agencies
• Experience handling brand activations, launches, and promotional events
• Strong coordination and multitasking skills
• Ability to manage multiple projects simultaneously
• Willingness to travel and work during event schedules