We are looking for an experienced and results-driven Marketing Manager to lead B2B and trade marketing initiatives, expand the dealer network, strengthen brand presence, and drive revenue growth across furniture, mattresses, carpets, curtains, and home furnishing products. The ideal candidate should have strong experience in dealer acquisition, channel marketing, trade promotions, and distributor engagement, beyond general digital marketing.

Location

Gokarneshwor, Kathmandu

Working Hours

9:00 AM – 5:00 PM

Responsibilities of the Candidate

Develop and execute B2B and trade marketing strategies to increase dealer acquisition and sales.

Identify and onboard new dealers across target markets and regions.

Plan dealer activation and re-engagement campaigns to increase repeat orders.

Develop marketing campaigns for mattresses, carpets, curtains, furniture, and new product categories.

Design dealer schemes, seasonal offers, volume discounts, and promotional campaigns.

Create and manage sales materials, including catalogs, price lists, product sheets, and promotional creatives.

Support dealer onboarding and adoption of digital ordering platforms.

Manage dealer-focused marketing across Facebook, Instagram, TikTok, and WhatsApp Business.

Analyze dealer purchasing behavior, sales trends, and category performance.

Organize dealer meetings, product displays, promotional events, and regional marketing activities.

Monitor competitor pricing, promotional schemes, and market opportunities.

Coordinate with Sales and Accounts teams to align marketing activities with revenue targets and profitability.

Track campaign performance, dealer growth, and marketing-generated revenue.

Requirements

Bachelor's degree in Marketing, Business Administration, Management, or a related field.

4–6 years of relevant marketing experience, preferably in B2B, trade marketing, FMCG, distribution, or home furnishing.

Proven experience managing dealer acquisition, channel marketing, and trade promotional campaigns.

Strong understanding of distributor and dealer networks.

Experience planning product launches and market expansion activities.

Strong analytical skills with proficiency in MS Excel or Google Sheets.

Good understanding of branding, promotional content, and digital marketing.

Excellent communication and negotiation skills in Nepali and English.

Ability to coordinate effectively with sales teams and business partners.

Willingness to travel to dealer locations and regional markets.

To Apply: Please send your updated CV to [email protected]. Qualified candidates will be contacted for the next stage of the recruitment process.

Job Specification

Job Type

Full Time

Work Mode

Onsite

Level

Senior

Openings

1

Apply Before

2026-11-08

Skills

B2B Marketing

Market Expansion

Trade Promotion & Market Activation

Trade Marketing

Distributor Management

Dealer Acquisition

View the original posting and apply on SathiJob.