Content Writer - Executive

Job Summary

The Content Writer – Executive is responsible for creating engaging, informative, creative, and SEO-friendly content across various digital and print platforms. The role involves researching, writing, editing, and proofreading content to support the organization's branding, marketing, communication, and promotional objectives.

Key Roles and Responsibilities

• Write and develop content for social media posts, captions, campaign communication, blogs, in-app content, SMS, emailers, and promotional materials.

• Create video/reel concepts, scripts, hooks, and content briefs for in-house reels, influencer content, OVCs, testimonial videos, and campaign videos.

• Write and manage push notification content based on campaign and business requirements.

• Handle blog writing for Pathao services, campaigns, product updates, awareness topics, and SEO-related content requirements.

• Translate and adapt content into Nepali, along with English and mixed Nepali-English/Roman Nepali, based on the target audience and communication channel.

• Develop campaign concepts, taglines, headlines, key messages, and short-form promotional copy for different Pathao verticals.

• Work closely with Design, Digital, Operations, and Brand and Partnership teams for content planning, execution, and timely delivery.

• Support team collaboration and cross-functional coordination to ensure campaign requirements are clearly understood and executed on time.

• Review and proofread content to ensure accuracy, grammar, consistency, and alignment with Pathao's brand tone.

• Support content requirements for influencer collaborations, partnerships, events, activations, and PR communication.

• Stay updated with social media trends, cultural moments, competitor communication, and relevant content formats.

• Maintain and follow the content calendar, ensuring deliverables are completed according to campaign timelines.

• Ensure all content accurately communicates Pathao's services, offers, campaign mechanics, and key messages.

• Support urgent and ad-hoc content requirements across the Marketing Team when required.

Required Skills & Qualifications

• Bachelor's degree in Marketing, Mass Communication, Journalism, English, Business, or a related field.

• At least 1 year of experience in content writing, copywriting, social media, digital marketing, or a related role.

• Strong command of English and Nepali, with the ability to write naturally in both languages. Good understanding of social media platforms and digital content formats.

• Strong creative thinking and storytelling ability.

• Ability to handle multiple content requirements and work within tight deadlines.

What We Offer

• Good Salary Package

• Good working Environment

• Opportunity to Growth

Job Specification

• Education: Bachelor Degree
• Experience: 1 - 2 Years
• Job Type: Full Time
• No. of Vacancies: 1
• Functional Area: Content / Journalism
• Industry: Internet/Ecommerce
• Offered Salary: Competitive
• Apply Before: 2026-11-26

Key Skills

• Strong Communication
• Content Marketing
• Content Writing
• Article Writing
• Teamwork
• Time Management
• Problem Solving