JOB OPPORTUNITY
Digital Marketing Manager
Description
Who are we?
HLE Nepal is an Australian mortgage broking company with a difference: our mission is to operate ethically for the benefit of society. That includes our customers as well as our employees.
We have a team of expert marketing gurus who have created an overarching image of our company in the international mortgage broking market. In collaboration with our team of tech geniuses, ex-credit officers, property addicts, and finance experts, the Marketing team has been continually offering the best services to the customers for over 10 years. How good are we? Over AUD $5 billion in settled loans.
We have two offices; one in Australia and another one in Nepal and most importantly we grew to over 400 happy employees and we still intend to grow, pandemic or not! That’s because our employees share the value of training and professional development so that we can continue to help Australians in tough situations with home loans as well as lead the way to produce a professional workforce in Nepal.
What is your role like?
This role requires you to oversee digital improvement initiatives and engage in digital transformation efforts with greater emphasis on technical SEO. With your experience in enhancing online customer experiences, you will implement marketing technology solutions, and follow inbound marketing practices.
You are expected to have extensive experience in SEO, knowledge in social media management and content management with the ability to expand the customer reach while increasing retention and awareness.
The role expects you to:
- Manage & monitor the work of the digital team to optimize web traffic and qualified leads
- Lead the media team to recommend changes to website architecture, linking, content or other factors to improve SERP for target keywords, execute tests, collect and analyze data to help SEO
- Collaborate with design and development teams while following the best practices to improve website performance – including page load speed and core web vitals.
- Collaborate with the content. and copywriting team to ensure maximum traffic to niche SEO pages and engagement with HLE social content, ads and automation while staying aligned with our brand
- Monitor SEO trends, competitor strategies and best practices to ensure cutting edge strategy, top website rankings and identification of new opportunities
- Plan and execute effective digital advertising campaigns across SEM, Display, Social, Video and Native on channels including Google and Facebook
Requirements
- 3+ years proven experience leading a digital marketing team
- Hands on technical SEO experience with large scale websites including technical audits, mobile and site speed optimization
- Experience using a variety of SEO tools including web crawlers, search engine consoles and testing tools, backlink data sources and SEO platforms
- Solid experience with Google Analytics, Google Console, data manipulation tools (e.g. Google Sheets), tag management tools (e.g. Google Tag Manager)
- Experience with A/B and multivariate
Are you the one?
Do you reliably make decisions, get the job done, and be good with people and details—all while keeping tight control over the bottom line? Do you have a deep understanding of the ins and outs of marketing strategy, analysis, and campaign execution and wish to make an impact? This role is for you!!
Benefits
You have an amazing team to work with who love to work hard and party harder! Moreover, we offer great career advancement opportunities for our employees. Although we work in a high-paced environment we highly value work-life balance.
Oh did we mention, we only work 5 days a week? Mon- Fri. We are open to let you work remotely!!
Besides the list of benefits that the Labor Law mandates, we also offer;
- Competitive salary package
- Personal and professional training and development
- Employee Assistance Program – for your mental wellbeing!
- COVID-19 leaves
- Annual Flu shots
- In case of Work From Home – Assist you to set up your workstation
- Partially paid internet service while working from home
- Book Bonus – you get paid for reading!
- Employee Referral Bonus
- Customer Referral Bonus – Refer your friends and relatives in Australia to use our services and we’ll reward you!
Work Hours: 8:00 am to 4:00 pm, non-negotiable. (including 1-hour lunch break)
What’s the next step?
If you’re looking for a company that has a vision to grow and lead in the digital realm, you should apply to our Digital Marketing Manager vacancy.
Please fill in your application!